Native Advertising
How to Use Native Advertising for Affiliate Marketing
Find out how Skimlinks, a Taboola company, can help with your affiliate marketing strategy. Learn ...
Solutions
Performance Marketing
Types of Attribution Models and How to Choose the Right One for You
Running ad campaigns without an attribution model is like ordering food without knowing where it’s ...
AdTech
The Key to Post-Cookie Programmatic Success? Building Direct Publisher Relationships
The cookie seems to be crumbling. Come 2022, Google Chrome plans to make third-party cookies ...
E-commerce
30 2021 Cyber Monday Ad Examples to Inform Your 2022 Strategy
According to Adobe Analytics, U.S. consumers spent $10.7B on Cyber Monday sales in 2021, making it the ...
Affiliate Marketing
5 Best (High Paying) Dating Affiliate Programs
Everyone wants to find love, and online dating is one of the top ways people ...
Affiliate Marketing
How to Succeed in Affiliate Marketing
Affiliate marketing can help advertisers drive sales and reach new audiences beyond the confines of ...
Affiliate Marketing
Customer Referral Programs: Definition, Benefits, How to Create One
Word-of-mouth referrals are powerful: Recommendations from your friends and family are the most trusted form ...
Content Marketing
Health & Fitness Benchmark Report: Campaign Data, Trends, and Insights
More than ever before, health & fitness consumers have options at their disposal to take ...
Content Marketing
12 Examples of Brands Supporting #BlackLivesMatter
As the Black Lives Matter movement continues to sweep the United States, brands have attempted ...
Content Marketing
8 Effective Content Marketing Examples You Need to Try
Content marketing has become more complex as channels and formats have proliferated, particularly for B2B ...
Content Marketing
The Latest Best Practices for Sponsored Content Strategy
Under regular circumstances, marketers grapple with creating advertising content that’s both engaging and effective. In ...
Performance Marketing
COVID-19 Event Marketing KPIs
To kick this off by stating the obvious: we are living in an event-free world. ...