Performance at a Glance
830,000+
Completed Video Views
1.5M
Viewable Impressions
Company
BlueBet is an Australian publicly listed company (BBT) with offices in Darwin and Sydney and operates under a Northern Territory Gambling License.
Challenge
Find new and innovative ways to increase their brand awareness within Australia in a competitive wagering industry.
Solution
Work with Taboola to distribute video ads across premium news sites, online magazines, relevant niche websites and other digital properties.
Result
With Taboola, BlueBet saw over 830,000 completed views and 1.5 million viewable impressions.
We’ve been partnered with Taboola for several years now, and see them as an extension of our business to help grow our brand awareness in Australia. The Taboola campaign team has always delivered sensible, considered campaign strategies with professional execution.