Native Advertising
Best Performance Platforms for Native Advertising in 2026
Running ads on social media is no longer enough. Rising costs per mille (CPMs), tightening ...
Barry Feldman
11 articles
Barry Feldman is the author of <a href="https://www.amazon.com/Road-Recognition-Z-Accelerating-Professional/dp/1940858364/ref=sr_1_1?ie=UTF8&qid=1488090920&sr=8-1&keywords=the+road+to+recognition" rel="noopener">The Road to Recognition</a>. Barry operates <a href="http://www.feldmancreative.com/" rel="noopener">Feldman Creative</a> and provides content marketing consulting, copywriting, and creative direction services. He contributes to many of the web's top marketing sites and was named one of 25 Social Media Marketing Experts You Need to Know by LinkedIn. If you would like a piece of his mind, visit <a href="http://www.feldmancreative.com/blog" rel="noopener">his blog, The Point</a>.
Articles by this author
Performance Marketing
Performance Advertising: Definition, Benefits, Challenges, and Strategy
What is Performance Marketing? Performance marketing is a comprehensive term for online marketing and advertising ...
Native Advertising
Native Advertising Statistics and Benchmarks 2022: From MediaRadar
While the marketing landscape has seen its ups and downs in the past few years, ...
Email Marketing
10 Examples of Best Email Capture Landing Pages Made to Convert
Discover effective strategies for designing email capture landing pages that convert.
Native Advertising
Programmatic Native Advertising: Make Your Native Ads More Effective
We wrestle with a lot of technical jargon in digital marketing. Case in point: the ...
Conversion Rate Optimization
12 Effective Mortgage Lead Generation Tactics & Ideas for Brokers
Mortgage professionals or ‘loan officers’ must do mortgage lead generation, which is of course, generating ...
Small Business
How to Generate Leads: 11 Essential Strategies for Every Business
Leads are oxygen to businesses. No leads, no chance for survival. But by relentlessly pursuing ...
E-commerce
Fashion and Beauty Marketing Trends 2019
It’s boomtime for fashion and beauty brands in the world of ecommerce. According to eMarketer, ...
Native Advertising
How to Reach Millennials—Your Guide to Effective Millennial Marketing
“The brand who first finds the key to unlock the door to discover the mystery ...
Brand Awareness
Content Promotion Strategy: 44 Ways to Amplify Your Reach
You put a lot of thought into forging smart content strategies for your clients and ...
E-commerce
Why eCommerce Brands are Flocking to eCommerce Native Advertising
Content discovery networks place native ads on news sites and the websites of premium publishers. ...